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Building your brandIncludes a Live Event on 03/06/2018 at 1:00 PM (EST)
Building a brand for your institution is a complex task that often requires a number of stakeholders and a significant amount of time. And with institutions facing increasing competition and economic pressures, the task becomes even more challenging.
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Sitting Beside Rather Than Standing Over: A Guide to Presidential AssessmentRecorded On: 11/15/2017
The work of presidents in higher education has become more complex and demanding, and governing boards are being asked to work with presidents to make both the president and the institution more productive, effective, and accountable. Is the future of your institution at the center of your presidential assessment process? Join presenter Larry Braskamp as he shares his cooperative approach to assessment and outlines nine critical activities to include in the presidential development process.
Writing for the Mass MediaRecorded On: 11/02/2017
Seminary leaders often are expected to write articles, columns, opinion pieces, blogs and tweets for publications that reach far beyond the campus community and past the people in the pews. Join presenters David Sumner and Holly Miller as they focus on the basics of writing for the mass media, including achieving clarity, simplicity, unity and focus. They will offer practical tips to make your writing lively and relevant to readers. The goal—above all—is to learn to avoid creating copy that readers label as “BORING.”